Today’s business world is highly competitive, which means you need to always be on top of your game if you want to get lots of high-quality sales leads. However, many businesses don’t have the resources necessary to generate leads in more than a few different areas of marketing.
This is where TeleDirect comes in. Telemarketing is one form of promotion that is proven to help organizations significantly increase their lead generation. Most companies prefer to hire our call centers to perform telemarketing duties for them, as we already have the expertise required. With the telemarketing work outsourced, the companies can then focus on other areas of marketing that they can perform in-
You probably know the telemarketing process as simply calling customers and communicating with them, but there is quite a bit more to it than that. In fact, the phone calls are simply the final stage of a lengthy process. A great amount of market research goes into determining which people are potential customers. Once leads are discovered, their information is inserted into a fully comprehensive database so that they can be organized by a wide variety of different criteria.
Every platform a customer uses to get information about any related product or service is visited to get the information that we collect. Our experienced professionals are able to piece together how likely a person is to be receptive to telemarketing for your brand based on the information that we collect on them. Basically, their behavior creates a consumer profile.
Once this profile is formed, the targeting process can begin. Our professionals will contact them over the phone and speak about your products and services and how they can be beneficial. The approach they use in speaking to your customer depends on the profile that has been pieced together. This personal approach is extremely important, as many of the customers we contact tend to not be easily influenced by other types of promotional campaigns. This is what makes us at TeleDirect professionals—we know how to reach out to individual consumers and give them the special treatment they need to feel safe with your brand.
Does your business struggle with lead generation? That doesn’t have to be the case. Hand the reins over to TeleDirect Call Centers, and let us handle your telemarketing needs. Contact us today!
Tuesday, January 24, 2012
Get Better Sales Leads with TeleDirect
Tuesday, January 17, 2012
The Professionalism Found in Call Centers
If you’ve ever called into a call center, you may have noticed that the customer service representatives had a certain level of professionalism over the phone. That professionalism isn’t merely limited to the telephone, however. The work life inside the call center itself reflects the pleasant yet business-like approach that representatives are trained to conduct over the telephone.
It’s always nice to walk into your workplace, see people enjoying their work and carrying themselves professionally, representing themselves well with the attire they choose to wear. It’s important to carry a professional atmosphere in a call center, particularly when working with companies that are outsourcing their customer service and are looking for reliable people to represent them. Because of this, it’s critical to follow a reasonable dress code that reflects the attitude of the organizations we're representing.
Most business people agree that one’s appearance reflects the culture of his or her place of work. Therefore, at TeleDirect Call Centers we try to adhere to a more formal dress code. Men likely wear attire that would consist of khakis, Dockers or other formal slacks, long-sleeved button down shirts or neat polos, a belt, dark socks and formal shoes. Employees in higher-up positions typically add a tie to their attire, which brings a sense of glamour to the management style.
Women also are subject to dress codes, with similar standards. Formal pants or trousers, blouses, sweaters, skirts, dresses or cardigans are commonplace in call centers. Footwear might range from shoes or flats to low heel boots. Professional hairstyle and accessories are also typical.
Of course, every call center is different, and the level of rigidity in the dress codes will typically reflect the business’s general attitude as a whole. What’s more important than any type of dress code or formal conduct is creating an efficient and enjoyable workplace that people actually enjoy coming to. This makes it much easier to perform high-quality work.
With TeleDirect Call Centers, you can be sure that your customer service will be handled with the utmost professionalism, both in the workplace and over the telephone. Visit our website or contact us today to learn more about how our services can transform your business.
Tuesday, January 10, 2012
Using a Call Center to Build Your Customer Base
Most business owners quickly find out that customer service is just as important in building their brand as marketing. One bad experience with a customer service representative can send a customer packing for good, and even lead that person to steer away other potential customers, as well.
Many times, these bad experiences come when businesses stretch themselves too thin and try to handle customer relations in-house. An easy alternative to this is hiring a professional, reputable call center to manage your customer relations. Over time, you’ll discover that this will even help you to build your customer base.
A professional call center will give customers a great first impression of a business, whether they’re calling for assistance with a problem or have a question they need answered. Call center employees will be provided with a great wealth of knowledge about your business so that they are able to answer questions quickly and knowledgeably. They also will be much more efficient than in-house employees when it comes to redirecting messages to their proper locations and offering technical and back-office support solutions.
Once you have a call center working for you, your business will be able to focus much more on important areas like hiring, marketing, human resources and more. Customer service takes up quite a bit of time and energy, so the effect of removing this burden should not be underestimated. Each area of your business will be able to receive more manpower when customer service is taken out of the equation, and with more money and energy devoted to marketing, you will be able to generate even more leads for your customer service team to handle.
The team at TeleDirect Call Centers has over 20 years of outstanding customer service experience. With our services attached to your business, you will be able to leave the customer interactions to us while you focus on building your customer base and growing your company. Contact us today to get started with all of the great services we have to offer, and discover the power that comes with working with a call center like TeleDirect!
Tuesday, January 3, 2012
Making a Personal Connection with Customers
You should always be focused on providing an outstanding product or service to your customers. Sometimes, however, that simply isn’t enough. Customers want to know that they are cared about, and the best way to do that is by providing the highest level of customer service possible.
An extra personal touch can make all the difference in customer satisfaction. With that in mind, here are some tips for how you can make personal connections with your customers that will keep them coming back to your business:
- Ask questions. Don’t just launch straight into your sales pitch—take the time to get to know your customer and what he or she is looking for. Once you know that, then you know exactly how to shape your pitch so that you give them the information that correlates with their needs.
- Talk about yourself. Not that you should babble on and on about yourself, but revealing something about you or your organization that the customer can relate to can make a customer service phone call much more personal. People like doing business with people, not robots, and sometimes it’s easy to forget that there’s an actual person on the other end of the line.
- Listen. Customers will feel extremely insulted if they feel like they’re being ignored. Pay close attention to what the customer is saying and ask follow-up questions if necessary to reassure them that you care about their questions and issues.
- Be patient. Don’t rush the process. The customer will notice if you’re trying to hurry through the call. Treat the customer with respect and take as much time as is needed to satisfy their needs. This will make return business much more likely.
- The little things matter. If you have return customers, try your hardest to remember one or two details about them and bring them up in conversation. Your customers will be quite impressed that a business keeps tabs on its customers in such a manner, and this personal touch will keep them coming back.