The Edge You Need In Today's Auto Market

First, The Bad News

New vehicle sales and leases have fallen from 16.9 million units in 2005 to 13.2 million in 2008, according to the Bureau of Transportation Statistics. BTS doesn't have figures for 2009, but estimates are in the 10.4 million unit range - including the effect of a massive auto-sector bailout and the cash-for-clunkers program. Well over a third of your market has simply disappeared.

It's been a bloodbath.

Now, The Good News

The good news is that you are reading this. That means you are still in business, and still looking for ways to get and keep an edge. The auto sector is shaking out, from automakers to dealerships to used vehicle sales. Lots that survive will be the ones that use every possible tool to get the biggest piece of the shrinking pie.

That's why we created Pay Per Lead, Teledirect's live lead capture and appointment setting system.

Pay Per Lead: Some Great News

Pay Per Lead provides you with free toll-free numbers and ring to numbers, and once your customer calls, we really get to work. We provide the ideal customer service experience using a script you customize yourself, gather customer information, compile it for your use, and even provide directions to your dealership - or dealerships. You pay per lead, not per connected minute or per employee hour.

You get your leads by fax, e-mail, or online. You also get sales reports and real time lead reports so you can stay on top of your business 24/7.

Turning Great News Into Great Business

Getting started with Pay Per Lead is easy. Set up your account, grab a toll free number or ring to number, and edit the customer service script. Your script can be as specialized as your business, or can be as close to the starter script as you like.

Sign up to automatically hire an army of courteous customer service specialists, armed with modern tools and techniques. Visual customers can get Mapquest directions. "Old-fashioned" customers can get directions by voice. And you get the information you need to get back in touch with each lead.

Be That Guy

Tough times are going to leave the landscape littered with closed dealerships. But the survivors will be the innovators: leaner, smarter, and ready to do business for years to come.

Be that guy, with Pay Per Lead.